Read more about author Mark Horseman. Hello! I’m Mark Horseman, and welcome to The Cool Kids Corner. This is my monthly check-in to share with you the people and ideas I encounter as a data evangelist with DATAVERSITY. Last month we discussed data privacy. This month we’re talking about data leadership. What do we mean by data leadership? What are our challenges with becoming data-driven and leading an organization through all that…

Read more about author Rakesh Soni. Data is undeniably the modern fuel that keeps organizations up and running in the dynamic business landscape. Admit it: Every organization catering to its customers online is handling heaps of customer data, which is collected for various purposes, including marketing and personalization.  While most customers may offer their consent to use their personal details, most are concerned about how their sensitive information is collected,…

Read more about author Usman Shuja. For better or worse, AI is causing disruption in almost every field imaginable. Corporations around the world are embracing its possibilities to make work more efficient. The success of ChatGPT and other generative AI tools has also caught the attention of nearly every industry in an effort to meet profitability, efficiency, and sustainability goals. Money is pouring into the technology. In 2023, more than 25%…

Read more about author Fabrizio Fantini. Commerce today runs on data – guiding product development, improving operational efficiency, and personalizing the customer experience. However, many organizations fall into the trap of thinking that more data means more sales, when these two factors aren’t directly correlated. Often, executives will become overzealous in their digital transformations and cut blank checks for data collection, without realizing that data is a means to an…