Data leaders from top financial services companies, retailers, manufacturing and media companies were interviewed by Forrester in this study about the financial and business impact of high-quality, curated customer data from Tamr’s data mastering solutions. The result was a significant return on investment, more productive data engineers, analysts, and improved sales outcomes.

Tamr commissioned Forrester Consulting to conduct a Total Economic Impact™ study in April 2021 to evaluate Tamr’s cost of ownership and return on investment across both data and commercial teams. Benefits for a composite organization based on interviewed customers include:

• 643% three-year return on investment
• Nearly $9M in total benefits
• $2.1M in increased profit due to access high-quality customer data

Download the full version of this commissioned study, conducted by Forrester Consulting on behalf of Tamr, to see what a modern cloud-native data mastering solution could do for your business.

About Tamr

Founded in 2013, Tamr is based on Turing award winner Mike Stonebraker's research at MIT's Computer Science and AI Lab. Key Founders Dr. Stonebraker and his business partner Andy Palmer, founded Tamr to address the challenge of unifying and mastering large volumes of highly variable data.