Timing is Everything — The Case for Embedding Analytics in Your Product Sooner Rather Than Later
About the Paper
Regardless of your industry, the customers of today want and expect that their products deliver one critical element on top of your product’s base functionality. They want their data. They want to see with their own eyes, independently, how much they use the product, and how well they are benefitting from it. And they want their data to tell them what to do next.
Data is increasingly critical for making business decisions, for identifying trends, and for anticipating behavior that can lead to further growth. So, don’t wait to play catch-up.