Data Monetization — Demonstrating Quantifiable Financial Benefits from Enterprise Data Management

DATE: October 27, 2020

TIME: 2 PM Eastern / 11 AM Pacific

PRICE: Free to all attendees

This webinar is sponsored by:

About the Webinar

Data monetization is a cross-functional discipline that draws from best practices in Enterprise Data Management (EDM), technology, legal engineering, and finance to leverage data to increase revenues, reduce costs, and manage risk. EDM programs have generally found it extremely difficult to get senior management buy-in due to the absence of regulatory pressures or the fear of a data breach. Data monetization is an approach to drive quantifiable business benefits from data and information. This bottom-line-driven approach is key to generating business adoption with stakeholders.

This session will review the key aspects of data monetization:
  • Introduction to Data Monetization
  • Identify Stakeholders
  • Build Inventory of Use Cases
  • Develop Business Cases
  • Execute Initiatives
  • Realize Business Benefits
  • Legal Engineering and Regulatory Compliance
  • Data Marketplace

About the Speakers

Sunil Soares
CEO and Founder, YourDataConnect

Sunil-Soares-YourDataConnect.jpgSunil Soares is the founder and CEO of YourDataConnect. Sunil has spent more than a decade in Data Governance work, including stints at IBM and Information Asset. Sunil has worked with hundreds of clients across six continents and multiple industries, including banking, insurance, life sciences, retail, telecommunications, manufacturing, oil, gas, healthcare, and government.

Greg Ursetta

Chief Revenue Officer, YourDataConnect


Greg Ursetta is YourDataConnect’s Chief Revenue Officer (CRO). He is responsible for Sales and Marketing. Greg has held sales leadership roles at Information Asset, Collibra, Immuta, Initiate Systems, and Business Objects.

Alex Scroggins
Chief Technology Officer, YourDataConnect

Alex-Scroggins-YourDataConnect.jpgAlex Scroggins is YourDataConnect’s Chief Technology Officer (CTO). His responsibilities in this role include promoting best practices within the organization, developing the technical skills of others, identifying new opportunities, and driving innovation through technology.

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